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Beauty Evolves With Age

  • Writer: 55pluswellness
    55pluswellness
  • Mar 24
  • 4 min read


STYLIST ANNE RYAN OFFERS ADVICE ON FASHION FOR WOMEN OVER 55

 

You’re reading a preview of the March/April 2025 issue of 55+ Wellness Magazine. For the full version, packed with even more insights, inspiration, and exclusive content, visit MA25



Audrey Hepburn once said, “The beauty of a woman grows with the passing years,” and I wholeheartedly agree. As we age, beauty evolves, and our makeup routine should develop with it. It’s not just about the clothes we wear—it’s about how we enhance the natural beauty that becomes even more radiant over time. When it comes to makeup for women over 50, it’s all about embracing the dew and creating a fresh, luminous look that highlights our skin's natural glow.


HEALTHY, RADIANT SKIN

As we age, our skin tone naturally lightens and loses some of its youthful warmth. The good news? Healthy skin is the foundation of beautiful makeup. The more radiant and well-cared-for your skin, the less makeup you’ll need. Start by keeping your skin hydrated—this ensures that your makeup will not only apply smoothly but will also last longer. A rich moisturiser helps to prep your skin, making your makeup glide on effortlessly.


 

PRIME AND PREPARE

Once your skin is moisturised, priming is the next crucial step. A good primer creates a smooth canvas, blurring fine lines and minimising pores, while also helping your makeup to last throughout the day. Simply apply a light layer and let it sit for a few minutes before applying foundation.


FOUNDATION: LESS IS MORE

When it comes to foundation, less is more. Mature skin often has fine lines and texture that can be accentuated by heavy foundations, so the key is to apply a light, breathable layer. Silicone-based foundations work wonders for mature skin as they provide a smooth, velvety finish that blurs imperfections. Alternatively, a tinted moisturiser offers a more lightweight, dewy look, providing coverage without the heaviness of traditional foundation.

 

For a flawless finish, apply your foundation with gentle tapping motions using a makeup sponge—this helps avoid settling into fine lines and ensures an even, streak-free application.


 

THE POWDER TRAP

As our skin matures, we often develop more dryness and texture. Powder can highlight fine lines and make the skin appear dull, so it’s best to limit its use. If you do need to set your makeup, focus only on areas that tend to get oily, like the T-zone. Instead, use a dewy finish foundation or setting spray to lock in hydration.

EYES; GO FOR SOFT AND SUBTLE

For eyeshadow, the best approach is to choose matte colours that complement your skin tone. Shimmery or glittery eyeshadows, while fun, can draw attention to fine lines and wrinkles, so it’s best to keep them to a minimum as we age. When it comes to mascara, black mascara is a great way to brighten the eyes and make them stand out, whereas brown mascara can sometimes make the eyes look more tired or lackluster. Keep the focus on your lashes for an eye-opening, youthful look.

 

 



CREAM OVER POWDER

As we age, our skin loses some of its natural volume, especially in the cheek area. Cream or liquid blush is the best option for adding a youthful flush to your face. Apply a small amount to the apples of your cheeks and blend upwards toward the cheekbones. This technique not only adds colour but also lifts the face and gives it a more sculpted appearance.

 

LIPS: GO FOR SOFT, ROSY HUES

As we age, our lips naturally become thinner and lose some of their natural fullness. To enhance your lips, skip the dark, bold lip colours and instead opt for soft pinks, peachy nudes, or rosy reds. These shades bring warmth and brightness to the face without overpowering it. A lip liner in a neutral shade can also help define the lips and prevent feathering.


 FINAL THOUGHTS

Makeup for mature skin is all about embracing your natural beauty and enhancing it in ways that feel effortless. With the right products and techniques, you can create a luminous, youthful look that radiates confidence at any age. Remember, beauty isn’t about trying to look younger—it’s about feeling empowered in the skin you’re in, and letting that confidence shine through.

Embrace the dew—and let your beauty grow with grace and radiance.

 

 

 ABOUT ANNE RYAN

 


Anne Ryan is an experienced event organizer and style advisor with a lifelong passion for fashion. Starting her career as a model at 16, Anne later represented Limerick in the Miss Ireland pageant. After years in fashion, she spent nearly a decade as a flight attendant in Dubai, followed by 15 years in Thailand, gaining rich cultural insights. Now based in Spain, Anne hosts luncheons for the Costa Women's Marbella Group and charitable fashion events supporting causes like suicide prevention and community aid. Her expertise and dedication have made her a key figure in connecting and empowering women through fashion and events.


 

You’re reading a preview of the March/April 2025 issue of 55+ Wellness Magazine. For the full version, packed with even more insights, inspiration, and exclusive content, visit MA25


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